A particular event is about to hold by Apple which is exactly on September 1st will be the time for Apple to reveal a latest 99 Cent TV show rental program and it is predicted to become the revamped Apple TV. The invitation of the September 1st event in San Francisco has been officially delivered to media and according to the rumor the event can be the signal of the debut of the upcoming ‘iTV’ and the introduction of refreshed products to public.

Certainly, the report about the September 1st came from Bloomberg that delivered information that Apple is about to negotiate with some content providers to offer television shows for rental via iTunes. The content providers mentioned are including New Corp and CBS. According to unmentioned trusted source, each episode would be available for rent for 99 cent cost and last for 48 hours. Thus, with this new TV rental show program, Apple could become tough rival for bigger companies which already provide greater collections of television episodes like Netflix or Hulu.

It seems like Apple’s tradition to host September events are being used to reveal the media-and music-centric products from the company and regarding this annual event, Apple is rumored to bring what it is called revamped Apple TV or ‘iTV.’ Engadget’s blog strengthens the report that Apple is going to charge the Apple’s TV for $99 as well as offers the ability to run the applications available.

According to Apple Chief Operating Officer, Tim Cook, Apple TV may be determined as sort of Apple’s hobby to try something new learning that technology industry has been growing tremendously especially the focus on the television as a digital hub. Moreover, the newly announced Google TV may become another reason why Apple should give second glance to the product. It is also reported that the iTV provides 160 GB of storage with $229 price tagged.

Furthermore, another rumor that also aroused stated that there would be refreshed version of iPod in nearer future.  As Quoted from MacRumors’ blog posted on Augustus 5th, some photos delivered by an iPhone supplier showed something that is believed to be the front LCD and bezel of the rumored fourth generation of iPod Touch. Also, there was a new part that is obviously showing a front-sided hole, it seems like to become a front-facing FaceTime camera.

Meanwhile, Jeremy Horwitz, an editor-in-chief of iLounge claimed that the report is just unreliable rumor, however the prediction of newest devices like iPod and iPad is said to appear in late 2010 or early 2011 and this news came from more reliable source. The accuracy level of the mentioned sources is high even though it is not perfect.

Also, the following news delivered from the reliable source was about the upcoming iPod Shuffle with touch-screen ability in which Apple is about to launch as well as other refreshed devices including iPod Nano, iPod Touch, iPad with 7-inch display. Those devices may be released the end of this year or the early of next year. In fact, the iPhone of fifth generation can be available in early of the next year.